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- Announcing Stand-Alone Video Toaster|NewTek, Inc.
-
- Contact: Donetta Colboch
- NewTek, Inc.
- 215 East 8th Street
- Topeka, KS 66603
- 913-354-1146
- AppleLink:NEWTEK
-
- Las Vegas, Nevada -- April 15th, 1991 -- Today at the National Association of
- Broadcasters show, NewTek launched a stand-alone Mac-compatible Video Toaster
- system. The new $3995 Video Toaster is a complete solution for broadcast
- quality video production at a revolutionary price.
-
- "This new Video Toaster system is the flagship product we've been working
- towards," comments Paul Montgomery, NewTek's Vice President, "It makes the
- complete Toaster system price less expensive and opens up many new channels of
- distribution." The new Video Toaster is file format compatible with many
- popular Mac programs. Users can now bring elements from existing Macintosh
- graphics programs into the Toaster, where sophisticated digital effects can be
- applied in real time, resulting in network quality video productions. Macintosh
- 3D software can also export 3D objects into the Toaster's powerful rendering
- and animation software for full broadcast quality output.
-
- At the launch, over 25 software and hardware developers announced products for
- the new Video Toaster. "We are excited by the flood of high quality developers
- that are working on innovative products for the Video Toaster" says Mark
- Randall, NewTek's Director of Marketing, "The Video Toaster is now clearly the
- standard for desktop video production." The Toaster is already in use at
- television networks, local affiliate stations, video production houses, and
- cable companies. "We are very excited about using this new equipment," said
- Frank Henson of MTV Networks, "The quality is excellent. With this technology
- it is possible for just about anyone to produce broadcast quality video images
- and graphics at a reasonable cost."
-
- The Video Toaster is the world's first desktop television studio. It allows
- virtually anyone to produce videos that have the effects and graphics quality
- of network television. The Video Toaster's unprecedented price of $3995 is made
- possible by new technology invented at NewTek and incorporated into special
- custom chips which perform real-time video manipulation. Over four years in
- development, the Video Toaster is a complete system including powerful software
- for video switching, digital video effects, character generation, color
- processing, 3D animation, and paint graphics.
-
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- This information is provided to the Apple Developer Group by the product's
- developer. Apple cannot warrant any third party's product. Please consult the
- Apple Products & Ref Library, MENU/Software Library, or Redgate Buyer's Guide
- Library on AppleLink, or contact the third-party company directly for more
- information.
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